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Dóra Horváth

is associate professor at Corvinus University of Budapest, head of the Department of Marketing, Media and Designcommunication. Her areas of research include product design and innovation, diffusion of new technology in personal communication, co-creation, projective research techniques and postmodern approaches of marketing. Her areas of education further involve strategic and creative planning of design management and communication skills.

Newest content of Dóra Horváth

The DIS.CO EXPERT Program

Designcommunication and Leadership 2016-04-21

If leaders would approach emerging problems like designers, many products, services and procedures would become more functional, and would be able to create long lasting values for the organisation and society. For that reason we present a novel integrative education concept, the DIS.CO EXPERT leadership program. It is built on the interaction of different disciplines and the collaboration of different professions, and places business professionals into designer and artist roles, while designers and representatives of the creative disciplines are enforced to become leaders.

» Designcommunication and Leadership