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Les années 90 sont marquées par une fréquentation accrue des musées et des sites. Le patrimoine est aussi le détonateur d'initiatives économiques spectaculaires dans des villes et des régions souvent oubliées. L'alliance tourisme-culture insère le patrimoine dans une dynamique économique et sociale européenne.



Claude Origet du Cluzeau, docteur en économie, est ingénieur-conseil en tourisme et culture.


# Poche: 127 pages

# Editeur : Presses Universitaires de France - PUF; 4e édition (5 octobre 2007)
Presses Universitaires de France - PUF, 2007-10-05
 
Aimed at professionals within the Library and Information Science field, this book aims to provide library managers with the requisite skills to utilize the case study approach as an effective method for problem solving and deliberation. The first chapter discusses the case study as a research tool. The second chapter outlines the processes involved in conducting a case study. An actual case model is presented in the third chapter. The succeeding chapters include case studies written by library management students at Valdosta State University in the USA. The chapters include discussion questions, analyses, and alternative scenarios to provoke further thought and discussion. Key Features: 1. Written from a practitioner's perspective 2. Draws on the author's wide-ranging practical experience as a library director 3. Draws on the experience of library and information science students 4. Guides the reader though the case study process 5. Suggests strategies for establishing and maintaining appropriate political, ethical, and interpersonal relationships for collecting, analyzing, and interpreting quantitative and qualitative data and reporting the case study.


Editor: Ravonne Green is an Assistant Professor at Valdosta State University in the MLIS program where she teaches library management courses.


Paperback: 176 pages

Publisher: Chandos Publishing (Oxford) Ltd (March 26, 2007)
Chandos Publishing, 2007-09-30
 
Worldwide tours, internet downloads, international album distribution--the global market for music is expanding with lightning speed, and that means big opportunities for everyone in the music business. The main obstacle? Lack of knowledge. The world market is packed with opportunity, but its also full of cultural, regulatory, administrative, legal, political, and logistical pitfalls. This Business of Global Music Marketing offers a map of the world, with full information on how to break into the global market, how to distribute records abroad, how to find an audience, how to package records to appeal to local markets, how to establish partnerships with foreign businesses, how to deal with different rules of trade, and much more. A companion volume to author Tad Lathrops top-selling This Business of Music Marketing and Promotion, This Business of Global Music Marketing offers everyone in the music business a chance to go global.


Hardcover: 288 pages

Publisher: Billboard Books (August 21, 2007)
Watson-Guptill, 2007-09-01
 
This concise guidebook explains the purpose and expected benefits of international cultural cooperation, its risks and strategic issues, models and success factors. International cultural cooperation is analyzed here as a trajectory of professional development of individual and institutional operators and as a strategy to build an integrated, inclusive cultural space that will enhance the notion of European citizenship. Examples are offered from all parts of Europe and all disciplines. Cultural cooperation has been traditionally conceived as a matter of national governments and national cultural and foreign policy, not in a broad supranational perspective and not from the point of view of cultural operators themselves. Students previously had to rely on occasional articles and some governmental and academic studies of a rather narrow focus and national perspective.

Paperback: 172 pages

Publisher: Central European University Press (September 2007)
Central European University Press, 2007-09-01
 
With the launch of its new book, An Anatomy of Arts Management, the Institut für Kulturkonzepte - based in Hamburg and Vienna - establishes a new link between research and practice in the field of arts management. This has been brought about by interdisciplinary contributions on a host of different themes and areas of activity.


Contributions from across the world serve to underline the ever growing internationalisation of arts management, allowing the reader a global perspective. An Anatomy of Arts Management will be appearing for the first time in 2007 is planned as an annual publication. The book will be
available both in English and in German.


Volume 1 of An Anatomy of Arts Management is broken down into three sections. This first issue focuses mainly on entrepreneurship in the arts, an area of ever growing significance. The restructuring of the arts sector, coupled with shrinking public budgets, means that it is increasingly important for those in the arts to think and act in a more enterprising manner. Various contributors, including Birgit Mandel (Germany), Karin Wolf (Austria) / Edith Jacob (Austria) and Sven Oliver Bemmé (Germany).


The second chapter develops this theme, concentrating on the business communitys responsibility towards - and co-operation with - the arts scene. The chapter first looks at the role of corporate commitments to the arts and culture, examining ways in which companies can best exercise this responsibility. Practical examples are used to highlight this trend. The chapter then goes on to examine collaborative models in the arts world, with a detailed look at their structure. Various contributors, including Connie Pirtle (USA), Timo Cantell (Finland) und Sabine Lurtz (Germany). The third chapter takes a general look at new trends and directions being pursued in art and arts management across the globe. Various contributors, including Constance Devereaux (USA), Tanja Thimm (Germany) and Isgard Rhein (Germany).


Publisher: Institut fuer Kulturkonzepte, 2007
http://www.kulturkonzepte.de
Institut für Kulturkonzepte Hamburg e.V., 2007-08-27
 
Allen prepares you for the realities of successfully directing the careers of talented performers in the high-risk, high-reward music business.



You will learn to prepare yourself for a career in artist management and then learn the tools to coach, lead, organize time, manage finances, market an artist, and carve out a successful career path for both yourself and your clients.



The book features profiles of artist managers, an exclusive and detailed template for an artist career plan, and samples of major contract sections for artist management and record deals. Updated information including a directory of artist management companies is available at the books companion website.



A peer reviewer for Artist Management for the Music Business proclaimed this is going to be an excellent text. It contains many unique insights and lots of valuable information. This is essential reading for managers, students, and artists in the music business.



* Key industry insight for both new and experienced artist managers

* Exclusive planning and management tools

* Successful career strategies for managers and the artists they manage


Paperback: 288 pages

Publisher: Focal Press (June 29, 2007)
Focal Press, 2007-08-13
 
Museums have moved from a product to a marketing focus within the last ten years. This has entailed a painful reorientation of approaches to understanding visitors as customers; new ways of fundraising and sponsorship as government funding decreases; and grappling with using the internet for marketing.This book brings the latest in marketing thinking to bear on the museum sector taking into account both the commercial issues and social mission it involves. Carefully structured to be highly accessible the book offers: a contemporary and relevant and global approach to museum marketing written by authors in Britain, Australia, the United States, and Asia; an approach that reflects the particular challenges museums of varying sizes face when seeking to market an experience to a diverse set of stakeholders: audience; funders; sponsors and government; a particular focus on museum marketing in the 'Information Age'; and, major case studies at the beginning and end of each section of the book, and smaller case studies within chapters.The hugely experienced author team, includes both leading academics and practitioners to ensure the book has broad appeal and is both relevant, innovative and progressive in approach.

It will be essential reading for students in museum studies, non-profit marketing, and arts management and marketing. It will also be equally relevant for professionals working in and managing museums and galleries, heritage attractions and ministries of arts. This is the most up-to-date treatment of marketing museums with a global approach. There is a blend of academic and practitioner expertise to appeal to students and professionals seeking a contemporary and relevant approach. It features a range of international case studies that demonstrate the museum experience and draw out the particular challenges that museums and galleries of varying sizes and types face in the global marketplace.
Routledge, 2007-07-03
Significantly updated and expanded, the 6th edition of this classic text reflects the many changes that have recently taken place in libraries and library management. Students will acquire important knowledge about the complex and interrelated functions common to all organizations: planning, organizing, staffing, directing, and controlling. The book introduces new thoughts and techniques alongside those that have stood the test of time and trial. Contemporary examples are given to illustrate discussions on such themes as strategic planning and total quality management. The text exposes students to the technology and the political, economic and social environments that are powerful forces which influence the planning for information services today. At the same time, it outlines new knowledge, skills, and techniques that are required by staff members at every level of an organization's operations. An essential resource and professional guide, this book is a standard text in library management courses

The latest edition of this management classic sports a fresh new look to complement its updated content. It continues to cover all of the important functions involved in library management and development. New chapters on marketing, team building and ethics have been added; thought provoking mini-cases and other activities introduced or expanded; and more international materials referenced than ever before. A perennial favorite in the classroom, an invaluable reference source for information managers everywhere.



About the Author

ROBERT D. STUEART is International Consultant on Strategic Planning for Information Services and for Educational Program Development in Information Management. He is Dean and Professor Emeritus, Graduate School of Library and Information Science, Simmons College, Boston, Massachusetts. He has received ALA's Melvil Dewey Medal, the OCLC-Humphrey's Award for International Librarianship, and the Beta Phi Mu Award. BARBARA B. MORAN is Professor, School of Information and Library Science, University of North Carolina at Chapel Hill.



Paperback: 550 pages

Publisher: Libraries Unlimited; 7 edition (June 30, 2007)
Libraries Unlimited Inc.,U.S., 2007-06-30
 
Wikis, podcasts, mashups... Does everyone seem to know what they mean, except you? Or are you reasonably well informed but wondering what challenge to take on next? Following on the success of her "Technology for the Rest of Us", the author has assembled some of the most forward looking thinkers in the library world to describe the next generation of online tools. Each contributor introduces his or favourite technology, outlines its use and discusses its potential in today's library environment.




Table of Content:

Preface Steven Bell
Chapter 1: Web 2.0 and Library 2.0: What Librarians Need to Know (Elizabeth L. Black)
Chapter 2: Library Catalog 2.0 (Michael Casey)
Chapter 3: The Wonderful World of Wikis: Applications for Libraries (Chad Boeninger)
Chapter 4: Podcasting in Libraries (Chris Kretz)
Chapter 5: Handheld Computers in Libraries (Christopher Strauber)
Chapter 6: Mashups and Web Services (Eric Schnell}
Chapter 7: Online Social Networking (Brian S. Mathews)
Chapter 8: Folksonomies and User-Based Tagging (Ellyssa Kroski)
Chapter 9: up,up,down,down,left,right,left,right,a,b,select, start: Learning from Games and Gamers in Library 2.0 (David Ward)
Chapter 10: Library 2.0 and Virtual Worlds = Innovation + Exploration (Lori Bell, Tom Peters, and Kitty Pope)
Chapter 11: Digital Storytelling, Libraries, and Community (Karen Diaz and Anne M. Fields)
Suggested Readings
Index
About the Editor and Contributors

NANCY COURTNEY is Coordinator of Outreach and Learning at the Ohio State University Libraries. Since 2004, she has received two LSTA grants to fund technology training seminars for librarians in Ohio and has tried to make it her personal mission to provide opportunities for non-IT librarians to become familiar with technology topics. She has a B.A. in Classics from Northwestern University and an M.S. in Library and Information Science from the University of Illinois.


Paperback: 164 pages

Publisher: Libraries Unlimited Inc.,U.S. (30 Jun 2007)
Libraries Unlimited, 2007-06-30
 
Artists will find forms to help them organize their office: a twelve-month planning calendar, financial statement, sales agreement, model release, Form VA, rental-lease agreement, artist-agent agreement, slide reference sheet, competition record, target market chart, monthly project status, show planner, sample letters to various art world professionals, pricing worksheet, bill of sale, and many more.



Constance Smith began her career as an art rep in California. She has been assisting artists nationwide for over twenty years. She is author of the popular book Art Marketing 101.



Sue Viders has been an art marketing consultant for over thirty-five years.


Paperback: 112 pages

Publisher: ArtNetwork (May 1, 2007)
Artnetwork Press, 2007-05-01
 
f you are a musician, composer, lyricist, performing artist, or music professional looking for a concise, easy-to-read reference work on the music business, this book is for you. It addresses-in a nutshell-all relevant details of the industry by offering what you need to know and cutting out the rest. "The Music Industry: The Practical Guide to Understanding the Essentials" is a collection of vital facts for those pursuing a career in the music industry with limited research time available. This book provides key pieces of information that have been gathered, summarized, structured, and put into context for easy comprehension. To understand the business and its workings, you must first grasp the basics. The author equips you with what you need to succeed, including: . the basic structures of the music industry . the workings, laws, and parties involved . today's music market, including the online market . how to protect your rights/copyright . how and what royalties are distributed and collected by beneficiaries nationally and internationally. Should you already have taken the initial steps and need clear-cut advice on how to proceed, this manual will also benefit you. If you find yourself in the midst of record contract negotiations, are about to meet with a record label, producer, publisher, manager, lawyer, financier, agent, rep, or executive to discuss a cooperation, or are planning to release songs to the public independently by cooperating with national or international distributors or online music service providers, it covers all core elements, giving you a well-rounded understanding so that you can achieve your goals faster.


Paperback: 184 pages

Publisher: DSS Publishing (Da Street Sound Ltd.) (April 30, 2007)
DSS Publishing (Da Street Sound Ltd.), 2007-04-30
 
While some view strategic planning with trepidation, it is one of a museum's strongest tools for improving quality, motivating staff and Board members, adapting to environmental changes, and preparing the groundwork for future initiatives. The Manual of Strategic Planning for Museums offers proven methods for successful strategic planning in museums from two experienced leaders in the field.


Paperback: 170 pages

Publisher: AltaMira Press (April 28, 2007)
AltaMira Press, 2007-04-09
 
"This is both a smashing textbook and also an impressive contribution to thinking in a range of subjects. This book should influence the way we construct the undergraduate curriculum as well as rethink the polarization between political economy and cultural studies."

- Frank Webster, City University


"A wonderfully clear, insightful, and original synthesis of work on the cultural industries, representing the perspectives of the new generation of researchers."

- James Curran, Goldsmiths College, University of London


"The Cultural Industries is an indispensable guide to the main forces at work in the production of media today. This lucid, careful, and sophisticated book orders the entire field, for the US as well as Europe, and at one stroke becomes the state of the art, the standard."

- Todd Gitlin, New York University


"David Hesmondhalgh offers us a valuable resource and a timely provocation. . . [A] very well organized and clearly written introduction to this increasingly important area of study. Students and teachers wanting a comprehensive and accessible guide to what we know and where we might be heading will welcome it with open arms. . . His book deserves to be required reading on every media and cultural studies course."

- Graham Murdock, University of Loughborough


"The arguments within [this book] provide both a timely overview of current scholarship and offer a unique multidisciplinary approach to the topic in a clear and concise manner."
- TOPIA: Canadian Journal of Cultural Studies


What are the 'cultural industries'? What role do they play in contemporary society? How are they changing?


The Cultural Industries, Second Edition combines a political economy approach with the best aspects of cultural studies, sociology, communication studies, and social theory to provide an overview of the key debates surrounding cultural production.


Paperback: 360 pages

Publisher: Sage Publications Ltd; Second Edition edition (April 25, 2007)
SAGE Publications Ltd, 2007-04-03
 
Examining the influence of philanthropists on the American theater

Angels in the American Theater: Patrons, Patronage, and Philanthropy examines the significant roles that theater patrons have played in shaping and developing theater in the United States. Because box office income rarely covers the cost of production, other sources are vital. Angelsfinancial investors and backershave a tremendous impact on what happens on stage, often determining with the power and influence of their money what is conceived, produced, and performed. But in spite of their influence, very little has been written about these philanthropists.



Composed of sixteen essays and fifteen illustrations, Angels in the American Theater explores not only how donors became angels but also their backgrounds, motivations, policies, limitations, support, and successes and failures. Subjects range from millionaires Otto Kahn and the Lewisohn sisters to foundation giants Ford, Rockefeller, Disney, and Clear Channel. The first book to focus on theater philanthropy, Angels in the American Theater employs both a historical and a chronological format and focuses on individual patrons, foundations, and corporations.


Paperback: 320 pages

Publisher: Southern Illinois University; 1.00 edition (February 22, 2007)

ISBN-13: 978-0809327478
Southern Illinois University Pr, 2007-03-30
 
This user-friendly and up-to-date handbook takes new and professional artists through the basics of creating a successful business. Artists will learn how to couple their creativity with clever business sense to establish a lucrative art career. An at-a-glance layout makes information easily accessible and encourages artists to make notes, fill in the blanks, and use checklists, featuring: New to this edition: Internet marketing advice; Innovative marketing ideas for the new millennium; A resource section in the back of the book; In addition to these effective offerings: Alternative avenues for selling art; Tricks to succeeding without a rep; How to build positive name recognition through marketing and publicity tactics; Sound advice on legal issues, such as licensing, copyrights and contracts; Guidelines for preparing a marketing and business plan; What's more, readers will find dozens of helpful tips, contact information, forms and research data to help them further their careers.

Table of Content


1. The Psychology of Success

2. Business Basics

3. Number Crunching

4. Legal Protection

5. Pricing

6. Shipping and Displaying

7. Planning an Exhibition

8. Creating an Image

9. Resumés

10. Photographing Artwork

11. Presentation Finesse

12. Navigating the Art Market

13. Promo Pieces

14. Sales Techniques

15. Advertising

16. Pitching the Press

17. Reps and Galleries

18. Shows and Fairs

19. Locating New Markets

20. Alternatives to Sales

21. Marketing Plans



Paperback: 279 pages

Publisher: ArtNetwork Press; 3nd edition (March 2007)
Artnetwork Press, 2007-03-27
 
The volume will bring the coverage of marketing and management up-to-date and reflect changes in current thinking, while covering the essential elements involved in the field. Bringing together a selection of essential writings on the subject by some of the leading authorities in the field this volume is an invaluable introduction to the key issues and controversies.


Routledge, November 2006, Paperback, 320 pages
Routledge, 2007-02-28
 
Addressing the host of challenges and changes facing information service professionals in the coming years, Evans and Ward provide an extensive collection of valuable research and recommendations for the current and future leaders. Arranged in three sections, their book offers background followed by an important section on the development of leadership skills and, finally, real-world experiences drawn from survey responses and conversations with colleagues. The writing is thoughtful, well organized, and straightforward. Each chapter opens with a list of items it will cover and closes with a list of references. "Check This Out" boxes scattered throughout the text cite additional readings, and other text boxes contain tips, definitions of terms, and more. Up-and-coming information professionals will gain insight and knowledge from this inspirational work on the art and science of leadership.



# Paperback: 272 pages

# Publisher: Scarecrow Press (February 2007)
Scarecrow Press, 2007-02-06
 
A comprehensive text and indispensable reference for all arts managers.


David M. Conte's vast expansion of the Langley classic delivers a broad, comprehensive view of theatre and performing arts management based on the premise that all the performing arts share the same core issues. Mr. Conte addresses the needs and concerns confronting 21st Century managers.

David M. Conte is a theatre manager working on Broadway at the Gerald Schoenfeld Theatre. He is also an experienced manager of musicals on the road. Additional credits include work in regional theatre and touring international ballet and opera companies. He is a graduate of the Yale School of Drama.


616 pages, Publisher: Entertainment Pro, March 2007
Entertainmentpro/Quite Specific Media, 2007-02-01
 
Now in its 25th year, the Commercial Theater Institute sponsors an annual intensive program in New York for individuals interested in producing or investing in the theatre that attracts people from all over the world. The top working theatre professionals offer hard, factual information to those interested in producing for Broadway, Off-Broadway, Off-Off-Broadway, anywhere in North America, as well as in the United Kingdom. The Commercial Theater Institute Guide to Producing Plays and Musicals now collects for the first time the cream of the crop of that advice, from the noted theatre professionals who participate in the program, in their own words. Interviews, contributions, and a resource directory are included from 30 theatre professionals who have won a total of 45 Tony Awards. Agents, directors, production designers, general managers, fundraisers, marketing directors, producers, and theatrical attorneys all offer invaluable advice in a book that will be the definitive resource in its field.


# Paperback: 288 pages

# Publisher: Applause Books (January 2, 2007)
Applause Theatre Book Publishers, 2007-01-15
 
Respect for Art is the first book to grapple with issues of visual arts management and administration in China and the United States. A collaboration between two professors of arts administration, one in Beijing and one in New York City, it focuses on four areas: museums, non-profit spaces, the art market (including commercial galleries, expositions and auction houses), and public art.



The book identifies areas which seem similar mechanisms for becoming a non-profit organization, tax laws regarding arts institutions - but which have substantial differences in history, culture and understanding; areas where both countries struggle with rapid change the market for contemporary Chinese artists the escalation of the auction house, the social relevance of public art; and concerns for the future cultural and intellectual property, cultural policy, accessibility, art education, and the myriad of skills, sensitivity, theory and practice to sustain a healthy respect for art.


Language: English and Chinese.

Chinese Intellectual Property Publishing House, 2007
Intellectual Property Publishing House, China, 2007-01-01