Buy this book (affiliate links)
Keith Diggle
Arts Marketing
Publisher: Rhinegold Publishing Ltd
ISBN: 0946890587
Number of pages: 293
Publishing Date: 1994-10-01
Branch: creative industries
Category: book (hardcover)
Providing a comprehensive guide to effective arts marketing this book examines the main factors behind audience building with detailed information on product publicity, advertising, public relations, sales, seat pricing, subscription promotion and financial planning.
Hardcover, 293 pages (October 1, 1994)
Publisher: Rhinegold Publishing
ISBN: 0946890587
Hardcover, 293 pages (October 1, 1994)
Publisher: Rhinegold Publishing
ISBN: 0946890587
Buy this book (affiliate links)
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