Dag Bjorkegren

The Culture Business: Management strategies for the arts-related business

Publisher: Cengage Learning EMEA
ISBN: 041512235X
Number of pages: 216
Publishing Date: 1995-12-28
Branch: creative industries
Category: book (softcover)
 
Published in December 1995


This text discusses the activities of art-producing organizations from a managerial point of view, emphasizing the economic importance of the production of popular culture. The author's empirical research into this field has important implications for organizational theory and risk management, and allows the reader to gain insights into management from a different perspective. Areas covered include the film industry in Hollywood, publishing, the rock-and-roll business and the management of art-related businesses. This work is intended to be of specific relevance to MBA students on courses in arts management as well as undergraduates in film studies, media studies and communications studies.


Paperback: 216 pages

International Thomson Business Press; 1st edition, December 1995

Buy this book (affiliate links)

Comments (0)
There are no comments for this content yet.
COOKIE SETTINGS
We use cookies on our website. These help us to improve our offers (editorial office, magazine) and to operate them economically.

You can accept the cookies that are not necessary or reject them by clicking on the grey button. You will find more detailed information in our privacy policy.
I accept all cookies
only accept necessary cookies
Imprint/Contact | Terms